Improving Comfort and Energy Efficiency with Madico Nova 70
- Solarfrost Window Films
- May 27
- 3 min read
Updated: 3 days ago
Overview
Thomas the Baker is a beloved bakery brand with over 30 locations across North Yorkshire. Known for its high-quality baked goods, the company prioritizes community engagement. However, the Ripon store faced a significant challenge—excessive heat build-up from sunlight due to its large external windows.
This heat created discomfort for both staff and customers. It also led to soaring energy costs and concerns regarding product shelf life. To find a discreet yet effective solution, Thomas the Baker approached us. We recommended and installed Madico Nova 70, a premium heat reduction window film. This film controls solar heat gain while maintaining natural light and visibility.
The Challenge
Uncontrolled Heat Build-Up
The solar heat gain from direct sunlight was significantly raising the interior temperature. This problem became especially prominent during the spring and summer months.
Customer and Employee Discomfort
As the store temperature climbed, it became uncomfortably warm for both staff and shoppers, particularly near the windows.
Rising Cooling Costs
The shop's air conditioning system struggled to maintain a stable indoor climate. Consequently, energy bills skyrocketed.
Product Integrity at Risk
The fluctuating temperatures affected certain baked goods and confectionery items. This jeopardized freshness and reduced their shelf life.
Our Solution: Heat Reduction Window Film
To address these challenges, we selected Madico Nova 70. This state-of-the-art, spectrally selective window film offers exceptional heat rejection with virtually no impact on visible light. It is ideal for retail environments where clarity and visibility are essential.
Why Madico Nova 70?
High Visible Light Transmission (VLT): 72% allows abundant natural light into the shop, maintaining a bright and welcoming atmosphere.
Total Solar Energy Rejection (TSER): 44% significantly reduces heat from solar radiation, lowering indoor temperatures.
Infrared Rejection: Over 90% targets and blocks the sun’s most heat-producing wavelengths.
UV Rejection: 99% protects interiors and products from fading and deterioration.
Low Reflectivity: Maintains a clear view both inside and out, preserving the open, inviting look of the storefront.
Installation Process
The installation was efficient and non-disruptive. Here’s how we accomplished this:
Site Inspection: We assessed the window specifications, heat load, and unique lighting needs of the Ripon store.
Film Selection & Customization: Madico Nova 70 was chosen for its balance of thermal protection, optical clarity, and aesthetic neutrality.
Professional Installation: Our installation team worked internally during store hours. They coordinated closely with staff to ensure minimal disruption to daily operations.
Post-Install Review: We conducted final checks to ensure flawless adhesion and maximum performance.
Results
After installing Madico Nova 70, the Ripon store experienced immediate benefits, including:
Reduced Interior Temperatures: Sunny days no longer led to uncomfortable heat inside the store.
Less Glare: A noticeable reduction in glare improved visual comfort at the till and in seating areas.
Enhanced Customer Experience: The improved atmosphere contributed to better experiences for customers and increased satisfaction among staff members.
Lower Cooling Costs: The reliance on air conditioning decreased, leading to lower energy bills.
Protected Products and Fixtures: The shelf life of sensitive baked goods was extended, resulting in less waste.
Client Testimonial
“We’re really impressed with the difference the window film has made. It’s cooler, more comfortable, and the shop still feels light and open. The installation was quick and professional—we’re very happy with the outcome.” — Store Manager, Thomas the Baker – Ripon
Conclusion
By installing Madico Nova 70 heat reduction window film, we helped Thomas the Baker in Ripon tackle a pressing comfort and energy issue. Importantly, we did this without compromising visibility or aesthetics. This case highlights how advanced window film technology can provide long-term benefits for retail businesses. It improves conditions for staff, protects products, and cultivates a better customer environment.
Take Action
Thinking about a similar upgrade for your store or office? Get in touch with us today to schedule a free consultation and learn how Madico Nova 70 can work for you.
